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My name is Joselyn Santiago and creativity makes me happy. Please feel free to browse through this site to learn more about me, view my portfolio, glance at my shop and read any of my blog entries. If my work convinced you, shoot me a message so we can begin making something not only beautiful but effective for your business, together!

“There are three responses to a piece of design –yes, no, and


Wow is the one to aim for.”

– Paul Rand-


  • Illustrator 100% 100%
  • Photoshop 90% 90%
  • InDesign 100% 100%
  • WordPress 95% 95%
  • Joomla 90% 90%
  • Lettering 85% 85%

Latest Blog Posts

Design Hierarchy and why it’s so important!

Design Hierarchy and why it’s so important!

I saw this today and couldn't hold myself to write something about it because it's 100% true.  The power of HIERARCHY in design is so important and one of the main reasons for UNSUCCESSFUL ads, flyers, posters and in general, design. Here’s a definition of visual...

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My Logo/Design Process

My Logo/Design Process

Let's be honest, now a days anyone can design a logo and call himself or herself a designer. However, not everyone can design a good and effective logo and that’s the great value and difference of a professional, well-designed logo. One that attracts the right...

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