Client:

Creo
grafias

Description: Creografias is a choreography start-up company targeting Quinceañeras in the Latin community of Memphis, TN and its surrounding areas. The business is a one man show that was looking to have a logo designed to set him apart from his competition and make him look upscale and professional within the community. The customer wanted something that would appeal to the Quinceañeras themselves, but most importantly their moms who would be paying for the services. The word “creografias” is a merged word from the word “crear” which means to create in Spanish and “coreografia”, Spanish for choreography. The final logo is a combination of a flower and a Quinceañera. When the logo is scaled very small you can perceive the piece as a flower/rose petals, but at a slightly larger size you can clearly see a typical Quinceañera in her dress and crown. A business card was also produced and social media images for facebook and Instagram.

Deliveries: Logo design, business card, social media icons & covers

Directing Designing is very close to choreography; you deal with space, time, emotions, lighting, making beautiful images.”

-Benjamin Millepied-